Initial Group Planning - Miss Georgiou

Our group consists of myself Lily Badcock and Vasil Nikolov. In our first meeting we discussed what artist we were going to use and what part of the indie genre they would be in. In addition we decided on what song of our chosen artist we would use that would be most conventional to our chosen music genre and best to create a music video with. Once our song had been chosen we printed a set of lyrics to annotate in order to pick out and highlight bits we could use to match the lyrics/music and visuals within our music video.

Our initial ideas consisted of 5 different indie artists and a variation of their different songs were yet to choose from. These artists were Lana Del Rey, The 1957, The Weeknd, Disclosure and Ed Sheeran. We limited our choice down of songs by discussing their most popular music and their most lyrical which would be appealing to the audience of our chosen genre. The majority of the artists we had chosen consisted of those from the indie genre the other was from the dance genre. We eventually chose to settle on the female indie artist Lana Del Rey and her song Blue Jeans as we felt this was very lyrical and would be good to match up the lyrics with the visuals which is conventional to the indie genre and also follows Goodwin's theory. However, once listening to this song we felt as though it was too slow so we therefore came up with the idea of combining the indie genre with the dance genre and by doing this we had to find a remixed version of Blue Jeans. This was called Lana Del Rey RAC Remix - Blue Jeans. 

Within our lyric analysis we highlighted and picked out the most appropriate and conventional sentences to display through a visual aspect of our groups music video.This included lyrical lines such as "Blue jeans, white shirt" here we highlighted and stated that this can be used for costume ideas as we thought our male character could be seen wearing jeans in a blue colour and also a white top or shirt in order to follow Goodwin's theory of the lyrics matching the visuals in which is conventional to the indie genre. Our group highlighted the parts of the song which we felt we could tie in with editing techniques such as fast editing and also effects as well as different camera shots that would reflect and work well with the lyrics. Our group picked out the parts of the song which we could use for the flashback parts of our music video - these included words in the lyrics that are associated with the past tense such as "But I still remember that day". We also included an overall analysis of the concept and connotations behind the song which we concluded to be the artist having deep feelings towards a male lover/partner.

Within our next group meeting we moved onto the Copyright of our song and had to email the record label of Lana Del Ret to be granted permission to avoid getting sued for using what they own without consulting them first.
We then went on to research into our chosen music genre - the indie genre as well as the dance genre as our chosen song is a remix. Our group researched into the codes and conventions of both the indie and the dance genre to consider applying within our music to appeal to our target audience.