Individual Digipak - Miss Miller

I have created an individual digipak because digipaks are useful in providing the audience with a bonus as digipaks are a special edition album which provides more information about the artist which therefore builds more of a relationship between the audience and our artist. Digipaks differ from a jewel CD case as it includes more of a design within the digipak to make it more appealing to the audience which can include more images of the artist  which are of higher quality. In addition I have created a digipak to give the audience more of an insight and to bring more information across about the artist so the fans can get to know them and their personal life. This can make the fans feel more connected to the audience as though they know them personally along with the meanings behind their songs.

The colours I used within my digipak are to represent the artist as well as our chosen music genre and also to convey different meanings behind our artist and their music. The colour pink is used on my digipak as this is the colour of the roses on the front cover border around the image of our artist. The clothes are also pink in order to colour co-ordinate showing the artist is co-ordinated and also to convey the idea of romance or love which links in with thier music therefore letting the audience in on what the artist is about. In one of the extra pictures included within my digipak the artist is seen to be wearing blue which is the color of the sky and sea so is often associated with depth and stability, as well as symbolizing trust, loyalty, wisdom, confidence intelligence etc which therefore shows artist promotion with a positive effect, which also widens the perspective the audience has on her. The majority of the text  within my digipak is white this includes the artists name and the albums name as it helps them stand out and become more highlighted which overall causes them to become more vivid which can be identified more easily by the audience and making the artist and the album name more recognisable or memorable.

The coventions of the indie genre within my digipak include the positioning of the name of our artist which is located on the top of the front cover above the image of the artist which created a relation between the text and the image.The image is posisitioned central of the front cover of the digipak and is a close-up of the artist. By making the name and image a focus on my digipak it emphasises the aritsts importance which makes her more recognisable to the audience as they can put a name to the face of her music. This is conventional to the indie genre as indie artists are unique and by focusing the audience on the artists image and her name they are able to gain an insight into the unique feautres that the artist obtains. Within the image the artist is looking straight into the camera, causing her to look confident and makes the audience feel as though the artist is looking straight at them which thefore builds a relationship between the two. This is conventional to the indie genre as confidence conveys the individual characteristics that the artist witholds. Within the image the artists make up is seen to be natural and her hair has a flower crown in it, this follows the conventions of the indie genre as indie artists are typically associated with nature or flowers. Within some of the images I included within my digipak the iconography of a cigarette is used which follows Dyer's star theory as the artist comes across as rebellious which is again conventional to indie genre as indie artists often confidently express their bad habbits which include smoking, drinking alcohol and taking drugs as this can often be associated with their type of music and what they are expressing through it. This can also be relateable to the audience as the majority of of our artists audience is youthful and older teenagers of whom could be going through their rebellious careless stage within their life. In addition the indie genre is highlighted within the images ifo the artist is seen to be wearing unique clothes that are retro and vitange that would often be associated with the 70's. These vintage elements causes her look and overall appearance to become more interesting and iconic towards the audience which promotes the artist positively making her more appealing towards the audience.


The design and layout of the image includes the use of naturalisitc background of pink flowers to associate the artist with purity and the idea of blossoming as well as linking her to the indie genre. The use of a park and trees within some of the images are used to make the pictures more unique which conforms to the indie genre as artists within this genre typically use naturalistic settings.The use of this flower border makes the artist more focal which therefore highlights the importance of the artist even further, causing her audience to would look at her. The colouring connotes love and purity causing the audience to link these connotations to the artist making them feel as though they know more about her. This makes the audience feel more engaged to the artist as it creates a more personal feel to it.

The artist's name is written in bold, black writing at the top of the front cover on the border of the flowers in order to stand out above the background it is placed infront of. This causes the name to stand out and make it recognisable to the the public, promoting the artist by linking her name to her face.

The elements that I chose to include within my digipak used within this digipak also connote varying messages. I included a note to fans to create a personal element, which also links to the use of the roses on the front cover which can connote love for her fans or even for a lover/partner. Pink roses are used on the cd cover which was an influence from Lana Del Rey which connotes the theme of love and beauty, linking to song titles and the title of the album, as the artist can possibly reflect on her love life and also makes it more relateable to the audience as they may be in a relationship and could find a relationship with the artist through this.
I used photoshop software to create my digipak. I believe that this software had many benefits in order to create a successful digipak. An example of this is the editing of pictures, I believe that I was able to edit pictures of the artist in a positive way for example, changing the brightness and applying filters without making the artist to highlight different aspects of the artist more efficiently. However I did struggle with using some tools within Photoshop for example, applying the skull pictures on to the cd. Initially, I wanted to apply a different image alltogether to fit into the circle however, I found the cutting tools difficult to use. To overcome this, I cropped around a skull face to compramise with the indie genre idea which I think creates more depth as opposed to my original ideas.